Alvin Williams Promoted to Senior Director at Gospel Music Channel

Williams received his first exposure to the music business when he established A&W Mobile Detailing Service. There, he accumulated a host of clients including top music executives in country and contemporary Christian music. He learned the ins-and-outs of the music business by asking his clients questions.

Williams’ book, "The Business of Music for the Gospel & Christian Industry," co-authored with Jay King, is being used across the country on college campuses as a part of their music curricula.

Williams served in the U.S. Army from 1986-89.

About Gospel Music Channel

Gospel Music Channel (www.gospelmusicchannel.com) is the first 24-hour, all music entertainment network devoted to the uplifting, inspiring and diverse music that is gospel. From the soulful sounds of artists like CeCe Winans, to the country gospel roots of Johnny Cash and Randy Travis, to the contemporary Christian music stylings of Kirk Franklin and Jars of Clay – Gospel Music Channel celebrates music that has a deep, spiritual place in people’s lives. It embraces an audience that crosses cultures and captures generations delivering a fan base so large and passionate it deserves its own network.

According to the 2006 Myers Emotional Connections Study measuring viewers’ emotional connections to nearly 50 emerging and mid-sized networks, Gospel Music Channel ranks first in “overall emotional connections with audience,” first in “audience attentiveness to advertising,” first in “feeling comfortable viewing with family” and third in “audience engagement with network.”

From the soulful voices that fill the storied halls of Harlem to the contemporary sounds of today’s Christian pop, rock, hip hop and R&B, gospel music has never been more diverse, and Gospel Music Channel has it all.