Burger King Sponsors Online Vocal Contest in Conjunction with Super Bowl Gospel Celebration

Atlanta, GA – Atlanta-based entertainment production company, Results, Inc. announced the start of the My Song, My Way online contest powered by Burger King. Launched in conjunction with the 2008 Super Bowl Gospel Celebration, the online contest allows contestants a chance to win a VIP trip to Super Bowl XLII, perform live onstage with the NFL Players Choir and to live the SuperStar lifestyle for the entire weekend. Scheduled for February 1, 2008 at 7:30 p.m., the Super Bowl Gospel Celebration (SBGC) will be held at Phoenix Symphony Hall in Phoenix, Arizona.

The complete prize package for the My Song, My Way online contest includes an opportunity to sing LIVE with the NFL Players Choir, two (2) tickets to Super Bowl XLII, first class hotel accommodations, roundtrip airfare with ground transportation and VIP access to some of the hottest events surrounding Super Bowl. To enter, contestants must upload their solo ACAPELLA video singing any song, their way then promote themselves to their family and friends. Entry requirements and rules can be accessed by logging onto www.mysongmyway.com. The deadline to enter the online contest is January 28, 2008 by 12 midnight EST. The winner will be announced on January 30, 2008 and will also be posted online at www.mysongmyway.com.

“Burger King is excited to participate in this innovative promotion that allows sports and entertainment fans to leverage new media tools to showcase their talent to win a royal weekend with America’s top athletes and inspirational artists,” said Telisa Yancy, Vice President, Global Media and Multicultural Marketing for Burger King Corporation. 

The Super Bowl Gospel Celebration, the only Gospel music event sanctioned for Super Bowl weekend by the National Football League, celebrates the best of the human spirit.  Artists confirmed to date include Patti Labelle, Donnie McClurkin, Martha Munizzi, Cece Winans and Marvin Winans.  A host of NFL greats are scheduled to make guest appearances such as Josh Brown (Seahawks), Derrick Brooks (Buccaneers), Chris Draft (Rams), George Foster (Lions), Ken Harvey (Redskins/Retired), Ray Lewis (Ravens), Ovie Mughelli (Falcons), Ryan Nece (Buccaneers), Brad Smith (Jets), LaDainian Tomlinson (Chargers), Troy Vincent (Redskins), Roland Williams (Rams/Retired), Coach Tony Dungy (Colts) and more.

“We are honored to partner with Burger King and the NFL to continue the concert’s legacy as the premiere Super Bowl weekend attraction where the players and fans can gather for an inspirational evening marked by the rich culture of Gospel music,” said Melanie Few, President, Results, Inc. and SBGC Founder and Executive Producer.

The 2008 Super Bowl Gospel Celebration is presented by Burger King. Additional sponsors and media partners include The NFL Players Association and Ebony Magazine. For more information on the 2008 Super Bowl Gospel Celebration or to purchase tickets visit www.superbowlgospelcelebration.com.

About Super Bowl Gospel Celebration
In its 9th year, the Super Bowl Gospel Celebration is the first and only gospel event sanctioned by the NFL for Super Bowl Weekend.  Since its inception, the event has drawn crowds in the thousands and time and again proves to be one of the most attended activities during the Super Bowl Weekend. Participants have included award-winning gospel artists including Patti Labelle, Mary Mary, Hezekiah Walker, Yolanda Adams and Donnie McClurkin, just to name a few. For more information, we invite you to visit our website at www.superbowlgospelcelebration.com.

About Burger King Corp.

The BURGER KING® system operates more than 11,200 restaurants in all 50 states and 69 countries and U.S. territories worldwide. Approximately 90 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of which are family-owned operations that have been in business for decades. To learn more about Burger King Corporation, please visit the company's Web site at www.bk.com.